Commercials

Pieces Jaunes

AGENCY
PRODUCTION
WANDA
DIRECTOR
JACK
3D STUDIO
AKAMA STUDIO
SOUND

DESCRIPTION

Duration: 24 seconds
Concept: A 3D film with a cut-paper visual style and stop-motion-inspired animation.
In a silent white room, a young boy sits alone. From the floor, a flat shape folds itself into the iconic Pièces Jaunes donation box, as if by magic.
Once fully formed, colorful ribbons burst from beneath the box, spreading in all directions like a wave of joy, with the child at the center.
A touching visual metaphor for how each donation helps bring smiles and color back into children's lives.

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